Monthly Archives: November 2009

Helllooooooo! Ok so we wanted to share something really rad with you- a recent report by Admob has listed the iPhone with up to 50% of the mobile traffic world wide. Soooooo why is this cool to know? WELL you can …

Not everyone wants a ”healthy” variant of their favorite old skool product. The SA youth market ranks nostalgia  high on their list of purchasing motivators. Here’s a great case in point: “So I’m big on concentrate juice. Always have a bottle of it in …

Today’s young consumer subscribes to brands that they believe are… “with it”. Brands that are… “in touch”. Brands smart enough to know that you don’t have to create the next big wave, you just have to catch one. The best way to measure a brand’s ability to …

The needs of one’s online persona are not dissimilar to those of ones real self. For example, both share the need to look… dashing! Here’s a case in point from Estee Lauder in the US. This is the kind of iniative …

Check this puppy out.  Apparently a world first and guess where it comes from… CPT. “This brand called Personera  makes you a personalised calendar made  from all your stuff on Facebook- friends birthdates, events, pics….etc. Their misson? “…. believe that when it comes to media, …

Looking to catch a different movie experience all together? Check this out: “The Grand Daddy s’ Pink Flammingo cinema was officially opened to the public on 22 October 2009. Celebrating the silver screen in a silver setting – beneath the …

Instant Grass launches Digilogue™, the definitive insight-driven planning tool for digital strategy. Instant Grass today announced the launch of their new consumer insight tool, Digilogue™, which helps marketers to connect effectively with the digital lives of consumers. Digilogue™ is based …

Here’s an interesting news service for your mobile: “MTN and BBN aka Babe News Networks is doing something pretty cool. Subscribe to Babe News for only R10 a month and you will receive the days news headlines MMS’d directly to …

So… these days brands have to be one step ahead of consumers. Or better yet, they have to save consumers making an extra unneccesary step to experience their brand. Here’s a cool recent example spotted (and sampled) by one of our CT grasses: …

How do you sell a premium product at a discounted rate without loosing that exclusivity? “How great is this. Red Bull was representing at Rocking the Daisies in a BEEEEG way. They had the electro tent, awesome DJ’s, their own bar, …