At Instant Grass we believe that young entrepreneurs are the real people driving our country forward. This belief coupled with our passion for the youth, has led us into one of the most in depth pieces of work that we have been involved in to date.

We have partnered with the team at Virgin Unite in order to better understand the challenges and real issues that face these young Richard Bransons when it comes to creating new businesses. Not only have we been able to unpack and understand the issues but this project has also reinforced our passion and belief in the SA youth’s ability to create their own future.

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Below are some of the grasses thoughts on the topic:

“I have a 9-to-5, but I do want to be in control of my own destiny.”

“I didn’t want to be stuck at being someone else’s employee all my life.”

“A mentor is somebody who walks the path with you.”

“You need a role model as a gauge; as a barometer for where you’re at.”

“(Some investors) see a potential girlfriend rather than a potential business partner.”

“Registering a company is a mess.”

“Small businesses need help…private sector and government each have expertise.  Government on the legislation side of things; something they can do immediately and the impact would be felt throughout.”

“Ideas are just that until they get out of your head. Most people have the grand perception that as soon as I put it to paper, it’s going to magically appear.”

“It’s one thing to give someone money, but if you don’t set them up with tools, there’s no point.  It’s not going to help in any way.”

“I’ve been burnt a lot.”

“As a woman it bruises your ego because when you look at it you say, OK when you look at me all you see is a skirt not necessarily a brain and someone who can bring a level of productivity into your company.”

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