Innovation at the Speed of Business

The Challenge - Cellular

One of South Africa's top 3 cellular networks recognized that in order to get a competitive advantage they needed to embrace the opportunity in disruptive innovation.

Our Approach

IGI recruited and hosted a series of consumer innovation workshops which allowed the consumer and the client to co-create products and services specific to the youth market. We then collaborated with opinion leaders across multiple disciplines to take this thinking to the next level.

The Result

A thriving consumer community that enabled real-time design thinking and the opportunity for quick concept testing and ongoing course correction.





Let's

Do Some Work

Start a project with us

Cape Town

Unit 301
The Foundry
74 Prestwich Street
Greenpoint
Cape Town
8001
South Africa
Tel: +27 21 425 7355
Email: info@instantgrass.com

Johannesburg

25 Owl Street
Cnr Owl and Stanley Avenue
Auckland Park
Johannesburg
2092
South Africa
Tel: +27 11 026 3801
Email: info@instantgrass.com


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