Our collection of Free Reports and Case Studies
We asked our Grasses and our clients to define what ‘cool’ looks like to them, which showed an interesting difference in understanding. This begs the question, if there’s a gap here – is there anything else you could be missing?
Few mediums in the modern age have changed behaviour like television.
Businesses have distanced themselves from people. By using marketing tactics to target consumers they have forgotten about the human being. We discuss the consumer chasm and the importance of collaborating with people through communities.
Cape TownUnit 301